Thursday, January 6, 2011

Welcome

“To be thrown upon one's own resources is to be
cast into the very lap of fortune, for our faculties then
undergo a development and display an energy of which
they were previously unsusceptible.”
~ Benjamin Franklin
The World’s Most Famous Printer
as well as author, diplomat, inventor, physicist & politician;
published "Poor Richard's Almanack" 1732-1757;
founder & 1st president of American Philosophical Society 1769-1790


Welcome to our blog.  We hope to make this a place where Lethbridge and area business owners, managers, marketers, purchasers and administrators can come to find fresh marketing ideas, business tips and lifestyle quips that are free, fun, relevant and available for everybody to use.

We will endeavour to provide some clarity about marketing and especially about printing and promotional products so you can focus on the important things you have to do: sell what you sell, grow your business and find happiness in your work.

My name is Althea Buhler, and I’m the creator and writer here. I’m married to Jeremy, and we are the parents of 3 children, ages 13, 10 and 5. We make our home in Lethbridge, Alberta, where we spend our time together watching movies and sports, camping, taking neighbourhood strolls and nature walks, hangin’ in the hot tub or jammin’ a mean game of Guitar Hero – we have an entire band!

On May 1, 2007, after a 10 year career selling real estate, I opened the doors to Minuteman Press and I became a printer, cold turkey.  I had no idea that I had no idea what I was getting into!  It took 3 years for us to learn the ropes and get our act together.   

But like all entrepreneurial junkies, we really dug in and now we’ve expanded from paper printing into the imprinted world of promotional products and Minuteman Press Lethbridge is really taking off.

Presently, I work full-time marketing and growing our business and my passion is helping other business owners grow theirs using creative marketing products and strategies that help them stand out from their competition. 

I spend much of my time researching and creating ideas for trade shows, fundraisers, tournaments, corporate events, direct mail programs, employee incentive programs and customer re-activation and affinity programs. 

I combine these strategies and others to maximize the exposure of your business brand while appealing to the specific people you’re trying to reach.

For me, marketing is like breathing, but more fun.
I have a great team behind me, and they handle the hard work of design, production and finishing on all your printing.

Together we work to ensure that your printed and imprinted materials perform the functions you need, when you need them.

Thank you for visiting. If you’d like to automatically receive our blog posts, be sure to sign up here.

You can also find us on our webpage at www.MinutemanLA.com, as well as LinkedIn and Twitter and you can get exclusive deals by liking us on Facebook.

We’d love to hear from you. 

Who does your printing & promotions?

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